While watching the excellent Tom vs. Time documentary, I was startled to find that Tom “gets it” with analytics. He really is the greatest of all time! I have been parts of lots of analytics projects and work that don’t result in any real-world application. Analytics is a means to end. If it’s not usable, don’t bother doing it.
This is exactly where businesses struggle. They have incredible amounts of data. They have a team of bright young gearheads. But somehow they can’t leverage all that the way they want. That’s where folks like me come in, to bring the data to life and get real value out of it.
I apologize for the brief digression to my professional life, we now return to your normally scheduled blog posts of Trump, the NBA, and 50-year old music.